There is no doubt that web page audio significantly increases results. If you don’t have audio in your arsenal, you’re missing out. It will boost your opt-in rate. It boosts sales, too.
But why?
It’s not hard to figure out. Most of the web is cold and impersonal. It makes your site more “human”. It also makes your site feel more real. In short, it makes your site come alive. And this aliveness creates more interaction with your visitors.
The benefits of audio
You’ll receive two immediate benefits to your bottom line when you employ the use of audio. You will close more sales. Secondly, you will not have to spend as much to make the sales. Instead of having to pay a professional to write you a great sales letter. Just record some audio and add it to your site. Your visitors will respond better to a heart-felt message from you than some fancy copywriting.
You’ll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. So you make an audio recording that says: Fill in your name and email and click submit. A simple message like this will increase your opt-in conversions by 305% or more!
Some web audio ideas
A welcome message on your homepage. Most websites are cold and in-human. This could be all it takes to get your visitor to decide to stay.
Lead them by the had. Just like in the opt-in example. Use an audio message to lead your visitors through a process. And take them all the way through buying your product.
Testimonials for your product or service. Written testimonials are good. But what’s even better are audio testimonials. It’s much hard to fake an audio testimonial. Audio adds a level of higher believability. Which boosts your sales for sure.
Sneaky tick
Did you ever think of making a product just by recording some audio? This is by far the easiest content to produce. Plus people love audio products. Think about how popular podcast are. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!
How hard is adding audio?
It’s so simple you won’t believe it. You can find a lot of programs that create audio buttons for you. The software does all the work. The software creates the audio button code for you. Just paste the code you copy from the software. There’s nothing to worry about.
In closing
Just a reminder of why you want to start using audio. Setting up some web audio will do wonders for all your results. You’ll enjoy more customer sales. And your opt-in rate will increase. And you can quickly produce products and website sales copy. It’s a less often used medium. But you’ll save a lot of time and money. Don’t be lazy! Add some audio today. 😉
